Data Cleansing
The quality of an address list is a crucial part of any direct marketing or market research campaign. Checking for duplicates for example can improve cost effectiveness and response rates. By drawing upon the latest suppression files we can help keep your database up to date.
How we can help
Over the years we have had our fair share of data base problems and have been faced with some interesting data files, from mismatched data fields and incorrect formatting to discrepancies in data entry.
Our solution is to solve any data problem on the spot and maintain and regularly cleans lists to ensure the data remains up-to-date and accurate.
We’ll happily carry out an audit of your database to ensure you maximise its potential and get the best results from your direct mail campaign.
Find out more about how you can save time and money on your mailing activity, call us on 01935 810050.